Summer, for a lot of brick and mortar retailers, means slow sales - which has lead to a perception that the same rules apply to online retail as well. They don’t. Not exactly, anyway.

To prove my point, I direct you to the sites of The Tuscaloosa News in Alabama and The State News in East Lansing, Michigan. The Tuscaloosa paper is one of our newer New York Times Media Group clients - and they’ve made an impressive start in less than a year. The latter is the paper of record for Michigan State University - and one of our first clients - and they’ve always had pretty impressive sales. Both papers, though, have this in common:

They never stop. Or perhaps more accurately, they never quit... looking for ways to keep their photo reprint site in front of their readers. Consequently, they have consistent sales even during traditional "slow times." If your sales aren’t what you think they should be, we’d suggest taking a look at what successful sites are doing - both in print and online - or give us a call.

Together, I bet we can improve your sales enough to put a little more sunshine into your summer.